MORE ABOUT MINC

MINC MISSION 

We are here to make memories that last a lifetime. We are here to help women feel confident, beautiful and look the best they can on their special night. At Studio Minc we understand that  these significant nights represent so many memories and it’s these nights that will never be forgetten. We want you to make it a night to remember, and for all the right reasons. With us we want you to find the dress of your dreams.  

 

MINC GIRL

She is the girl that wants all eyes on her and for all the right reasons. 

She wants to look sexy and confident whilst maintaining every bit of class and sophistication. She wants to feel comfortable and she wants to have fun.

She doesn’t let a dress overpower her. A Minc Girl’s dress empowers her, and compliments her every curve, and every bit of her personality. She admires and recognizes quality and appreciates luxury. A Minc Girl looks for something fashion forward, yet classic and timeless.     

  

DESIGNING FOR THE MINC GIRL

Every dress at studio minc undergoes a unique and specific design process. Our dresses are designed with the wants and needs of our Minc Girls in mind. Every design must fit our criteria before the design is deemed a Studio Minc design. 

Is there an element of elegance, sophistication, and class? 

Is there an element of fun and sexiness? 

Does the design flatter and show off the female form? 

Does the gown achieve that perfect balance of simplicity and glamour? 

And will the dress be comfortable and achieve a tailored fit? 

If the design achieves 5 ticks, then the design can proceed from an illustration to pattern making. Studio minc takes pride in extensive pattern making to achieve our signature tailored cuts that hug the body in all the right places and flatter many different body types. This process does not end until we believe the cut is perfect- tweaking the garment in places ever so slightly to achieve a glove like fit. 

 

OUR FABRICS

 The studio minc team travels far and wide in search of beautiful, unique, and inspiring fabrics. We seek quality, irresistible colours and designs, and fit-friendly fabrics that complement our designs. Studio minc indulges in French, Italian, and Korean laces and embellished nets.  Studio Minc’s sequin fabric is of the highest grade, which allows our gowns to achieve a liquid fit. Studio Minc seeks to be different and fashion forward and we are constantly searching for fabric with an edge.       

 

MINC MANUFACTURING 

Studio Minc takes pride in extensive pattern making to achieve our signature tailored cuts that hug the body in all the right places and flatter many different body types. This process does not end until we believe the cut is perfect- tweaking the garment in places ever so slightly to achieve a glove like fit. Once the perfect sample is created, our designs enter quality Australian manufacturing. We believe that our Australian manufacturing is our difference in achieving a higher grade of style and quality amongst off shore produced garments. Australian manufaturing allows Studio Minc to produce on trend formal collections at a competitive rate and enables us to keep up with the wants and needs of our clientel. Having a small and skilled team of Australian manufacturers also assures our clients that waiting times are kept to a minimum and alterations are handled with knowledgable and equiped proffesionals. The Studio Minc design process is extensive and essential and no dress enters our stores until it achieves the seal of approval.

 

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